Our Mission

“When a woman rises up in glory, her energy is magnetic and her sense of possibility contagious.” -Marianne Williamson

The Mission of the Steel Horse Sisterhood is to empower, illuminate and transform the love of motorcycling and people for all women motorcycle enthusiasts through recognition, education, inspiration and promotion.

To Empower

Word forms: empowers, empowering, empowered

  1. If someone is empowered to do something, they have the authority or power to do it. (transitive verb) [formal] The army is now empowered to operate on a shoot-to-kill basis.
  2. To empower someone means to give them the means to achieve something, for example, to become stronger or more successful. (transitive verb)
    You must delegate effectively and empower people to carry out their roles with your full support.

To Illuminate

Word forms: illuminates, illuminating, illuminated

  1. To illuminate something means to shine light on it and to make it brighter and more visible. (transitive verb) [formal] No street lights illuminated the street.
  2. If you illuminate something that is unclear or difficult to understand, you make it clearer by explaining it carefully or giving information about it. (transitive verb)

To Transform

Word forms: transforms, transforming, transformed

  1. To transform something into something else means to change or convert it into that thing. Your metabolic rate is the speed at which your body transforms food into energy.
    transformation (trænsfərmeɪʃən  )Word forms: transformations variable noun
    Norah made plans for the transformation of an attic room into a study.
  2. To transform something or someone means to change them completely and suddenly so that they are much better or more attractive. (transitive verb)
    Industrialization transformed the world. (variable noun)
    In the last five years she’s undergone a personal transformation.

To recognize

Word forms: recognizes, recognizing, recognized

  1. When a person receives recognition for the things that they have done, people acknowledge the value or skill of their work. (uncountable noun)
    At last, her father’s work has received popular recognition.
  2. Recognition is the act of recognizing someone or identifying something when you see it. (uncountable noun) He searched for a sign of recognition on her face, but there was none.
  3. Recognition of something is an understanding and acceptance of it. (uncountable noun)
    Recognition of the importance of career development is increasing.
  4. When a government gives diplomatic recognition to another country, they officially accept that its status is valid. (uncountable noun)
    His government did not receive full recognition by the United States until July.

 

To educate

Word forms: educates, educating, educated

  1. When someone, especially a child, is educated, he or she is taught at a school or college. He was educated at Yale and Stanford. (transitive verb [usu passive]
  2. To educate people means to teach them better ways of doing something or a better way of living. (transitive verb) Women’s Moto Summit, an event designed to educate women about motorcycling and altruism.

 

To inspire

Word forms: inspires, inspiring, inspired

  1. If someone or something inspires you to do something new or unusual, they make you want to do it. (transitive verb) Our challenge is to motivate women motorcycle enthusiasts and inspire them to join our cause.
  2. If someone or something inspires you, they give you new ideas and a strong feeling of enthusiasm. (transitive verb)
    In the 1960s, the courage of the women who came before us inspired a new generation of women who ride motorcycles.
  3. If a book, work of art, or action is inspired by something, that thing is the source of the idea for it. (transitive verb) [usu passive]
    The book was inspired by a real person, namely Tamara de Treaux.
  4. -inspired combining form in adjective
    …Motorcycle-inspired fashion in black, dark grays, detailed with the hues of colors..
  5. Someone or something that inspires a particular emotion or reaction in people makes them feel that emotion or reaction. (transitive verb)
    The motorcycle’s performance is effortless and its handling is precise and quickly inspires confidence.

 

To promote

Word forms: promotes, promoting, promoted

  1. If people promote something, they help or encourage it to happen, increase, or spread. (transitive verb) (promotion uncountable noun)
    You don’t have to sacrifice personal values to promote the empowerment of women.
  2. The government has pledged to give the promotion of democracy higher priority.
    If a firm promotes a product, it tries to increase the sales or popularity of that product. (transitive verb) …a motorcycle event tour to promote the Women’s Moto Movement.
If someone is promoted, they are given a more important job or rank in the organization that they work for. (transitive verb [usu passive]
I was promoted to editor and then editorial director.